Recently , Luxury Menswear designer – Evans Akere behind the brand -Vanskere who also has been mentoring younger/ upcoming designers , took to his Instagram page to give out personal lessons learnt from running a successful brand over the years .
The early stages in business are the most difficult periods, but also the most educative, that’s when we learn our most valuable lessons😊 My business is still at the formative stage, so I’ll like to share a few of the lessons I’ve learnt so far. I hope it will be helpful to someone out there.
1. Never raise your voice on your clients. I know its easier said than done😊 most especially when confronted with a difficult client, but try not to, no matter the circumstance
2. Don’t be complacent, but rather be innovative, flexible, try new ideas, do things differently.
3. Listen to your clients always, you’ll learn from them and become a better service provider.
4. Discover yourself, know your strength and weakness, capitalise on your strength and improve your area of weakness
5. A customer is always right😊 I know you’re tired of hearing that, me too, but it’s true. Remember, every body around you takes money from you, but only your customer gives you money. Without money your business will fold up, so without your customers your business is doomed😊
6. Improve on yourself, learn a new trick😊, take a course somewhere, it helps a lot.
7. Be humble😊 Don’t get carried away with the accolades & hypes, getting to the top is easy, staying on top is most difficult. So they say though, haven’t gotten to the top yet, so i’m waiting to find that out😊
8. You’ll make mistakes, but don’t let it distract you, continue to believe in yourself and your ability. They’ll be bad days at the office, it doesn’t mean you’re not good, so don’t quit, it happens to everyone, it’s just a reminder that you’re not perfect.
9. Last but not the least, THERE ARE NO LOYAL CLIENTS ANY WHERE😃 So don’t be deceived, the moment they find a better and cheaper service provider they’ll dump you. So it’s up to you to retain them, so you wont be dumped. I guess the question will be how do you retain them?
I’ll share how I’ve retained a reasonable amount of my clients in our next class😊
Have a good week family, may this week be the best we’ve had this year, cheers and God bless.