In the voice of DJ Khaled ….Another one……
If the gist has not gotten to you , then you must be living under a rock with no wi-fi .
Yesterday the high brow lane of Alexander Road, Bourdillon in ikoyi- lagos was on lock down for the official opening of The Style Loft owned by fast rising fashion designer – Mariam Afolabi .
Maraim who is also the designer behind the brand Mazelle (formerly Mademoiselle Aglaia) has changed the norm of designers owning an atelier or a mall by changing the game and opening a Lifestyle Arena . A first of its kind in theses parts , the Style Loft Box is a well laid out arrangement of stacks of over 30 Metal containers consisting of Fashion ,Bridal , Fragrance , Grills , Beauty Bars etc .
We say hats off for this record breaking feat both to the fashion designer – Mariam and her dad Dr Taiwo Afolabi( SIFAX boss) who has always been a great source of support for his daughter’s budding brand.
The metal containers are positioned and placed in stacks with linking stairways while some are cut to shape with interesting colourful graffiti all to create a fun shopping experience and energetic ambience for Mazelle’ s new homebase. The grand opening, which kicked off early Sunday evening reeled late into the night as friends of the family consisting of top entertainers in the industry, style influencers and political big wigs were all in full attendance .
We have seen what other Nigerian designers whose daddies have deep pockets have done , could this move challenge others ? Lets wait and see .